Naagin 7 To Go Off-Air Soon? Reports Suggest Ekta Kapoor & Priyanka Chahar Choudhary's Show Faces 'Budget Issues'
· Free Press Journal
Will Naagin 7 will be going off air soon? Or, is it just another April Fool's prank? Reports suggest that the show's AI use and falling TRP have been a problem for the makers.
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According to Entertainment Tadka, Priyanka Chahar Choudhary’s show Naagin 7 is reportedly facing a "budget issue." The report suggests that excessive use of AI has also affected the show, alongside a significant drop in its TRP in recent weeks.
When Naagin 7 premiered on Colors TV, it topped the TRP charts and maintained the leading position for several weeks. However, over time, the show witnessed a sharp decline in ratings. After briefly remaining in the Top 5, it slipped further and eventually failed to make it into the Top 10.
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However, no such has yet been officially confirmed by either the maker or the channel. As per Telly Chakkar, this might just be April Fool's prank.
Top 10 Most Popular Actors Week 13: Naagin 7's Priyanka Chahar Choudhary Reclaims No. 1 Spot; KSBKBT 2's Smriti Irani Sees Significant FallNaagin 7 actress Priyanka Chahar Choudhary has bounced back to reclaim the No. 1 spot in the Week 13 list of most popular Hindi TV actors, according to the latest chart. Despite recent ups and downs in her show’s ratings, Priyanka managed to top the popularity rankings ahead of other leading TV stars, with Yeh Rishta Kya Kehlata Hai actor Samridhii Shukla and Rohit Purohit close behind. The list also saw fresh entries, reflecting Priyanka’s strong fan following and continued appeal among audiences across television genres.
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Naagin 7 producer Ektaa Kapoor responded to mounting criticism on social media about the use of AI‑generated visuals, especially in dragon and snake sequences, acknowledging that she has been "receiving a lot of hate for my A.I. episodes." To address the backlash, she posted a candid video in her signature style and even joked about the creative challenges, saying, "Mujhe chahiye a dragon, a plane, without any budget," while pointing to her team. Ektaa’s remarks underscored the difficulty of balancing audience expectations for elaborate fantasy elements with the practical constraints of television production.